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Tag: Pharma Marketing

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61
Noah Zandan – Quantified

PharmaComms TV

April 20, 2021

255

‘It was time to look at social science research data from an applied perspective for business use cases.’ We met Noah Zandan, to learn more about how data and analytics can help drive career performance.

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80
Joe Shields – Health Accelerators

PharmaComms TV

March 22, 2021

457

'There's already a whole generation of pharma-marketers who have treated digital as a traditional sales tactic.' We met Joe Shields, to talk about how the pharma industry needs to acknowledge digital as an integral part of sales.

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71
Dave Drodge – Roche Global

PharmaComms TV

March 15, 2021

301

'We are at a stage where artificial intelligence can be applied to lots of different problems if we are smart about how we approach them.' We spoke to Dave Drodge, to learn more about how Roche Global are using AI solutions to serve patients.

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88
Raakhi Sippy – GlaxoSmithKline

PharmaComms TV

March 8, 2021

750

''Building content in fragments and modules allows marketeers to deliver agile communications.'' We met Raakhi Sippy, to discuss how GlaxoSmithKline are successfully adapting their digital strategy to connect with their customers.

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99
Florent Edouard – Grunenthal Group

PharmaComms TV

March 1, 2021

435

''We push for a culture of patient- centricity in everything we do.'' We met Florent Edouard to discuss how Grunenthal Group are approaching patient needs within digital transformation.

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95
Dr. Paddy Barrett – Blackrock Clinic

PharmaComms TV

February 17, 2021

369

"Changing behaviour is a key determinant in reducing cardiovascular risk." We met Dr. Paddy Barrett to discuss the future role of digital health tools and their importance in preventing cardiovascular risk.

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